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Woman turns her love of trucking into a business

Latronia Durham (left) talks about the multifaceted trucking company she's operating out of...
Latronia Durham (left) talks about the multifaceted trucking company she's operating out of Shreveport's Cedar Grove neighborhood. (Source: Tayler Davis/KSLA News 12)
Published: Nov. 7, 2021 at 11:05 PM CST
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SHREVEPORT, La. (KSLA) — An ArkLaTex woman is breaking barriers in an industry that many would say is male-dominated.

Durham Transport is a new business in the heart of Shreveport’s Cedar Grove neighborhood.

And Latronia Durham says she does it for the love of driving trucks.

She’s the first woman in Shreveport to open a trucking transport business that is multifaceted. She is running it with the help and support of family members and longtime friends.

“We’re not only the Durham Transport Academy, which we are offering to students. We have Durham Transport Tires, where we’re selling commercial tires for any unit. We also have Durham Transport Parking, where we can look around we’re offering to park.”

The business creates more job opportunities during a massive shortage in the trucking industry.

Caddo School Board member Mary Trammel said it can benefit high school students.

“We have a lot of children that we know will not be going to college. Some will not enroll in other experiences. But they can enroll in this program,” she said.

Many people came out to Durham’s grand opening on Nov. 5 to give their stamp of approval. Francine Monro Brown represents Seniors First and she was the media sponsor for the groundbreaking.

“Certainly we are in an under-served community and we do want to provide economic development opportunities for our communities, and we’ll be able to do that through vocational rehabilitation,” she said.

Shreveport Mayor Adrian Perkins was in attendance of the opening and expressed his support.

“The women in the Durham family are breaking into an industry that is very male-dominated,” Mayor Adrian Perkins said. “So thank y’all for the courage in stepping up.”

Councilman Jerry Bowman sees it as a good opportunity for the city.

“The mayor and I even spoke on trying to put together some kind of scholarship for CDL drivers and maybe they can come through and get a job for the city and also get a job here”

Durham said this is only just a start for her. What’s coming next?

“The second location.”

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