BATON ROUGE, LA (WAFB) - LSU has hired LSU graduate and Baton Rouge native, Scott Woodward, as the next LSU athletic director, the university said Thursday.
“We are happy to welcome a fellow Tiger back home,” said LSU President F. King Alexander. “Scott brings a strong track record of winning championships, graduating student-athletes and building an infrastructure for future achievement. His leadership will take us into a new era for Tiger Athletics.”
“Returning home to the LSU family to lead the department of athletics is incredibly humbling and exciting,” Woodward said. “The state university has been a part of my life for more than five decades, and I know – and I embrace – the high expectations of Tiger Nation. We will win championships and we will do it the right way, representing LSU with pride and dignity every step of the way. I want to thank President Alexander for the opportunity of a lifetime and I cannot wait to get started. Geaux Tigers!”
Woodward was named to the athletics director’s position vacated by Joe Alleva, who stepped down from the job Wednesday, April 17 and will transition into a fundraising job with the university.
Woodward, who previously served as LSU’s Director of External Affairs from 2000-2004, served as the Vice President of External Affairs at the University of Washington, prior to being named Director of Athletics in 2008.
A graduate of Catholic High School, Wooward served as the LSU chancellor’s representative to the athletic department from 2000-'04. The Dallas Morning News says Woodward’s “popularity has skyrocketed over the past 18 months.”
“In December 2017, he landed Jimbo Fisher as the Aggie’s football coach, a coup few expected even after news of the potential hire leaked out," the report said.
After serving as a political consultant and legislative liaison in Baton Rouge, Woodward founded a government and public relations firm in the mid-'90s, providing strategic policy direction to Fortune 500 corporations, including clients in the education, insurance and oil industries, according to his A&M online biography. He also worked on behalf of the Louisiana Nature Conservancy and the New Orleans Center for Creative Arts, as well as served on the Board of Directors of the Baton Rouge Food Bank.