Fresh face for Shreveport hospital reflects internal change
A new sign was installed Monday at University Health Shreveport.
SHREVEPORT, LA (KSLA) -
A Shreveport hospital is getting a new nameplate to compliment its recently updated moniker.
University Health Shreveport's new building sign was hung earlier Monday. The hospital's old name, LSU Health, was swapped for a fresh alias late in 2013.
The change in name reflects the hospital's compliance with Gov. Bobby Jindal's directive to privatize all state hospitals. LSU Shreveport linked up with the Biomedical Research Foundation to form a public-private partnership - the University Health System.
"Out mission has not changed," said Christy Canady, the hospital's director of public relations. "We still care for all patients regardless of income or severity of condition."
The new sign will be located on the front side of the building on Kings Highway near the Linwood Avenue entrance. An LSU Health sign will remain on an adjacent building, which houses the LSU medical school, which has not changed its brand.
UHS has contracts with the school for clinical services, care for hospital patients and physician education, Canady said.
Having a second sign will separate the two organizations. It also will showcase the hospital's new management, which plans to upgrade its infrastructure and make patient scheduling improvements.
Apart from the coming upgrades, a new name and a new sign, Canady said the new facility will offer the services residents have come to recognize and be comfortable with.
"We want to promote health and wellness in all of our community, even to our residents who don't have health insurance, so we don't turn anyone away," Canady said.
Workers intended to finish installing the new sign Monday, but will move the "U" a bit lower. The work may not be completed by the end of the day.