TEAM Enterprises Wins Gold Ex Award For Best Cause Sponsorship Tie-In - KSLA News 12 Shreveport, Louisiana News Weather & Sports

TEAM Enterprises Wins Gold Ex Award For Best Cause Sponsorship Tie-In

  • KSLA News 12 HeadlinesMore>>

  • Vision for South Bossier City's future unveiled by planning firm

    Vision for South Bossier City's future unveiled by planning firm

    Friday, August 1 2014 12:05 AM EDT2014-08-01 04:05:06 GMT
    South Bossier Residents listen to presentation.South Bossier Residents listen to presentation.
    Leaders and planning consultants held their final public meeting Thursday about transforming a 10-street block area from the Shreveport-Barksdale bridge to just past the Century Link Center.More >>
    Leaders and planning consultants held their final public meeting Thursday about transforming a 10-street block area from the Shreveport-Barksdale bridge to just past the Century Link Center.More >>
  • Shreveport NICU sees more twins than ever

    Shreveport NICU sees more twins than ever

    Thursday, July 31 2014 11:37 PM EDT2014-08-01 03:37:17 GMT
    The Pearce twins are one of nine sets of twins at University Health Shreveport right now.The Pearce twins are one of nine sets of twins at University Health Shreveport right now.
    These babies are one set of nine sets of twins being cared for at the Neo-natal intensive care unit at University Health in Shreveport right now.More >>
    These babies are one set of nine sets of twins being cared for at the Neo-natal intensive care unit at University Health in Shreveport right now.More >>
  • Grade changing allegations surface at BTW

    Grade changing allegations surface at BTW

    Thursday, July 31 2014 11:14 PM EDT2014-08-01 03:14:05 GMT
    Caddo Parish Public Schools officials are investigating allegations that student grades were changed at Shreveport's Booker T. Washington New Tech High School.More >>
    Caddo Parish Public Schools officials are investigating allegations that student grades were changed at Shreveport's Booker T. Washington New Tech High School.More >>

Information contained on this page is provided by an independent third-party content provider. WorldNow and this Station make no warranties or representations in connection therewith. If you have any questions or comments about this page please contact pressreleases@worldnow.com.

SOURCE TEAM Enterprises

FORT LAUDERDALE, Fla., May 9, 2014 /PRNewswire/ -- On May 7th, TEAM Enterprises won Best Cause Sponsorship Tie-In for U.S. Cellular "Better High School Sports" in the 2014 Ex Awards, the world's largest recognition program for experiential marketing and the only marketing program judged entirely by client-side marketers. The 2014 Ex Awards brought together more than 600 of the industry's leading brand marketers and agencies to recognize the work that is helping drive the global experiential marketing revolution.

TEAM Enterprises won the Gold Ex Award in the "Best Cause Sponsorship Tie-In" category for their Better High School Sports program with U.S. Cellular, the fifth largest mobile carrier in the United States. U.S. Cellular wanted to create a sense of community with a focus on treating people like neighbors not numbers, so TEAM Enterprises devised the Better High School Sports campaign, providing U.S. Cellular customers with VIP perks such as free entry to games while also encouraging greater attendance to games by donating matching funds to "better" the local High School's sports program.

Additionally, all attendees of the U.S. Cellular sponsored High School events were treated to an experience where they could create customized vehicle fan flags to show support of their favorite schools and athletes.

"This award is the acknowledgement of great work completed by a focused client and a passionate TEAM to achieve a common goal," said Michael Shea VP/Partner at TEAM. "As a firm believer in the power of sports on young people, we're proud to have had the opportunity to impact these local communities in such a positive manner, all while driving results for our client."

Furthermore, TEAM provided full real-time web reporting of the engagements, allowing U.S. Cellular to track the program's performance as it was happening. While this program was in market (Q4, 2013), U.S. Cellular witnessed increases in both new subscriptions as well as the addition of incremental lines, all while building goodwill within critical local communities. 

On Friday May 9th Mr. Shea & Craig Ducker, Group Account Director, will be presenting at the Event Marketing Summit in Salt Lake City, UT, discussing the experiential marketing behind TEAM's award-winning activation alongside Sparkling ICE executive Russell R. Schleiden, VP of Marketing at TalkingRain Co. TEAM has received an ADDY award for this program.

About TEAM Enterprises

Based in Fort Lauderdale, TEAM Enterprises, an MDC Partners company (MDCA), is one of the nation's largest and most successful experiential agencies, a true industry-powerhouse combining innovative creative solutions with an unparalleled infrastructure of over 400 full-time employees and 7,000+ event specialists. The firm represents blue-chip brands including U.S. Cellular, Coors Light, Miller Lite, Peroni, Vanguard, Bacardi, Grey Goose, Sparkling Ice, Kraft, Elizabeth Arden and Volkswagen, while also providing production and activation services for some of America's leading Advertising Agencies: 72 & Sunny, Crispin Porter + Bogusky, Doner and Kirshenbaum Bond Senecal + Partners. TEAM's immersive productions and interactive brand experiences physically engage and influence consumers where they live, work and play.

Information about TEAM Enterprises can be found at:
http://teament.com 
http://www.facebook.com/teamenterprises 
http://www.twitter.com/teamenterprises 
http://www.plus.google.com/+teamenterprises

Contact: Michael Shea, 954-862-2400

©2012 PR Newswire. All Rights Reserved.

Powered by WorldNow