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AUSTIN, Texas, Oct. 1, 2013 /PRNewswire/ -- As the 2013 National Multi Housing Council Student Housing Conference & Exposition in New Orleans draws to a close, the student housing marketing firm, Catalyst, is announcing a new management team and a new focus serving the student housing industry by combining creative, analytics and database marketing to target student prospects.
Catalyst's new handpicked leaders have decades of experience providing accountable marketing, graphic design and public and media relations to some of the nation's largest companies and universities. They have won numerous awards for their marketing campaigns, graphic design and copy writing. They have been quoted in publications such as Ad Age, the Wall Street Journal and the Chicago Tribune.
Additionally, the new leadership team has specific experience marketing to young adults in ways that fit into their lifestyles. For example, Director of Marketing, Planning and Operations Laura Henderson and Creative Director Scooter Thompson have backgrounds in marketing to young adults in the military as well as in creating and managing effective marketing campaigns targeting young athletes and their lifestyles.
The team is comprised of: Jim Warren, CEO; Laura Henderson, Director of Marketing, Planning and Operations; Scooter Thompson, Creative Director; and Mark Evans, Public Relations Manager.
Visit http://thelyst.com to learn more.
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