Dave Hatter of Definity Partners a company that writes specialized software for businesses.
Hatter believes the unemployed can use LinkedIn to find a job.
CINCINNATI, OH (FOX19) -
Tri-State computer expert Dave Hatter, an executive at
Cincinnati consulting firm Definity
Partners, admits he's crazy about LinkedIn.
While many people are obsessed with Facebook, Hatter is often on LinkedIn
connecting with others in the tech industry and, more importantly, business
professionals who might need his company's expertise at writing customized
Hatter believes the unemployed can use LinkedIn to find a
"One of the key facets I think most people really overlook
is the incredible power of the search engine in LinkedIn," he said.
For instance, if you wanted to get a job at Kroger's
headquarters downtown, you could use LinkedIn to search for the hiring manager
you need to connect with. Once you find his or her profile, LinkedIn will show
you which of your connections already know the Kroger executive.
"And I'm going to look at each one of those people and say
now, of them, who do I think would be the most likely to help me talk to
someone at Kroger that might be able to hire me," Hatter said, "to help me get
through the maze to someone that actually may be willing to talk to me, you
Hatter suggests contacting that friend in the real world to
ask them if they'll help you set-up a lunch or coffee meeting with the hiring
article on the Forbes website points out that a lot of hiring managers are
doing their own searches to fill positions. Hatter says this underscores the
need for a snappy "headline" at the top of your profile and common keywords in
your LinkedIn profile that would be used by people with your expertise. (He
shows us how to do that in the extended web-only video at the top of this
page.) That's what will get your profile to appear in those hiring managers'
In addition, Hatter says it's a good idea to post something
two to three times a day on the LinkedIn homepage that would be of interest to
others in your profession. He says that increases your name recognition and
reminds hiring managers that you're out there. Plus, you can join groups on
LinkedIn, which will allow you to post interesting tidbits to an even wider
group of professionals.
"There are over a million groups on LinkedIn," Hatter said. "Some
groups have literally hundreds of thousands of members in them. By joining the
group, you now have opt-in permission to share with that group."
Just don't spam them, he advises.
The good news is, with social media, you no longer have to
be a social butterfly at cocktail parties to get to know the people who can
help you get ahead.