SHREVEPORT, LA (KSLA)- The inaugural Shreveport Classic football game kicks off Saturday. Thousands of Southern University and Prairie View A & M University fans will pack into Independence Stadium.
"Prairie View officials tell us that early ticket sales have gone really well. It's exceeded expectations," says Brandy Evans, with the Shreveport-Bossier Convention and Tourist Bureau.
Evans says she expects those fans to come to Shreveport ready to spend.
"In previous classics that are similar to this, where there were other college football teams, the economic impact was a little over $2 million."
Evans tells KSLA News 12 that the Shreveport Classic has the potential to be even better.
A ticket to the game also gets people into the State Fair. So one of the busiest days of the fair will be a lot busier.
"It's been a number of years since we've had a college football game during the State Fair, but we're excited to have one back at the fair," says the fair's President and General Manager Chris Giordano.
He says the thousands of extra fans that will be here for inaugural Shreveport Classic mean little extra prep work.
"Our concession areas are gearing up and making sure they have enough stock here today to be prepared for tomorrow's game."
Kickoff is at 4:00 Saturday afternoon.