By Brittany Pieper – email
BOSSIER CITY, LA (KSLA) –While shoppers on the Boardwalk in Bossier City try to stay in the shade and inside shops as much as possible, Jeff Schooler and other kiosk owners spend the whole day outside.
"It's been really hard lately. This has been the hottest year I can remember," said Schooler
"It's hard to stay out here for 11 hours on a Saturday. Kind of drained by they end of the day where all you want to do is go home and pass out," said Cell Phone Bling owner, Chris Baker.
Schooler tries to stay cheery as he blows bubbles and sells his giant stuffed animals. If trying to beat the heat isn't tough enough, the blazing temperatures around 100 degrees are starting to bring down business.
"Being an outdoor mall, we're real sensitive to the weather, and if it rains of if it's 100 degrees outside we're just not going to do the business as if it was 75 degrees and pretty," said Schooler
However, the heat hasn't been bad for all businesses on the Boardwalk.
"We had a lot of business. We've been real busy," said Coldstone Creamery employee Eldred Johnson.
It seems almost everyone who does venture out in the elements finds themselves drawn to the ice cream shop for a cool treat on a hot day.